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Randstad Enterprise

Digital & Social Media Specialist

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Description

  • Campaign Execution: Implement digital and social media activations for marketing campaigns targeting HCPs, ensuring alignment with brand guidelines and regulatory requirements.

  • Channel Management: Manage Medtronic’s social media accounts and digital platforms, optimising content and engagement strategies to maximise reach and effectiveness.

  • Content Optimisation: Work with internal teams and external vendors to share and implement best practices for optimizing content across digital and social media platforms.

  • Analytics & Reporting: Monitor, analyze, and report on key performance metrics for digital and social media campaigns, providing actionable insights to improve future initiatives.

  • Collaboration: Partner with operational units, cross-functional teams, and external agencies to brainstorm and execute social media and digital strategies that drive measurable business outcomes.

  • Compliance: Ensure all digital and social media activities adhere to industry regulations, company policies, and local market requirements.

  • Innovation: Stay up-to-date with the latest trends and best practices in digital marketing, social media, and healthcare communications to drive continuous improvement.

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