Director of Workforce Development and Talent Transformation

Director of Workforce Development and Talent Transformation

Lasell University | Division of Workforce Development and Graduate Studies

Position Summary

Lasell University seeks an entrepreneurial and results-driven academic leader to serve as Director of Workforce Development and Talent Transformation. This role is central to advancing the University’s strategic priority of diversifying and increasing revenue through innovative workforce-aligned programs using both a B2B and B2C model.

Reporting to the Vice President of Workforce Development and Graduate Studies, The Director will lead the design, launch, and scaling of revenue-generating educational offerings, including but not limited to micro-credentials, certificates, corporate training, associate degrees, and non-degree programs, which align with employer demand. As a member of the division’s leadership team, the successful candidate will play a critical role in building sustainable partnerships with industry, creating talent pipelines, and positioning Lasell as a leader in workforce innovation and professional education.

Success in this role will be measured by the ability to increase enrollment, expand employer and industry partnerships, expand market reach, and deliver high-impact programs that meet workforce needs while supporting student career outcomes.

Responsibilities

Revenue Strategy & Program Development

• Develop and execute a comprehensive workforce development business strategy focused on new revenue generation and program growth.
• Design and launch market-responsive, revenue-producing programs, including associate degrees, certificates, micro-credentials, non-credit offerings, corporate training, and bootcamps.
• Conduct market analysis and use labor market data to identify high-demand, high-margin program opportunities and identify partnerships for the programs.
• Build scalable program models that can be delivered in flexible formats (online, hybrid, corporate on-site).

Corporate Partnerships & Contract Training

• Secure and grow revenue-generating partnerships with employers, corporations, and industry associations.
• Develop customized training solutions, executive education, and upskilling/reskilling programs for organizations based on talent needs.
• Negotiate contracts, develop and implement pricing models, and execute service agreements to ensure financial sustainability and profitability.
• Establish Lasell as a preferred workforce training provider regionally and nationally.

Entrepreneurship & Business Development

• Operate workforce development as a quasi-enterprise unit, with clear revenue targets, growth goals, and return-on-investment expectations.
• Align workforce programming with student pipelines to create fee-based and per credit tuition rate models, employer-sponsored cohorts, and apprenticeship programs models to maximize market competitiveness.
• Expand employer-sponsored programs, seminars, boot camps, and immersive initiatives that may include cost-sharing or revenue components.
• Identify and pursue new markets, including adult learners, alumni, international, and corporate audiences.
• Collaborate with University Advancement to secure funding sources including grants, sponsorships, and philanthropic support that complement revenue streams.

Leadership, Management, and Collaboration

• Lead and support a team of program directors through external accreditations, curricular development and assessment, and university operations.
• Manage and support an existing portfolio of workforce development and professional studies programs.
• Collaborate with academic leadership to align revenue-generating programs with institutional strengths.
• Partner with Enrollment, Marketing, and Academic Operations to drive enrollment growth in workforce programs.
• Work with business and finance to develop payment systems and processes, pricing strategies, budgets, and revenue projections.
• Establish and execute the development of innovative programs and initiatives from concept to completion.
• Supervise and evaluate program directors, staff, and instructors/adjuncts.

Performance Metrics & Accountability

• Establish and track clear revenue targets, enrollment goals, and profit margins.
• Monitor program financial performance and continuously refine offerings to improve return on investment.
• Use data analytics to evaluate program success, customer satisfaction, and market competitiveness.

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