Junior Omnichannel Media Planner / Buyer

The digital marketing has stopped being a line item in a budget and has become the growth engine of brands. But amid so many tools, data points and channels, many companies need a partner who connects all the pieces: strategy, technology, execution and results. Adsmurai has become that partner. We are a Growth-Tech Partner. We combine our own technology, data, artificial intelligence and expert judgment to turn marketing into a scalable growth system. We design, build and optimize the complete system that helps a brand grow better, because we believe growth doesn't come from running more campaigns, but from connecting the pieces better. Our platform, Adsmurai Marketing Platform, is the brain of everything. It centralizes campaign management, data, audiences and feeds, enabling brands and agencies to scale results through automated and intelligent strategies. It integrates multiple sources, platforms and KPIs in real time, automates catalogues and creatives, and analyzes e-commerce, CRM and media data to optimize advertising effectiveness. With a culture based on excellence, agility and collaboration, we foster an environment where bold innovation and efficiency generate transformative results. Our team, made up of more than 460 experts, is key to this technological revolution. We are an official partner of Meta, Google, Pinterest and TikTok, and a reference for leading brands in retail-fashion, luxury, education and sports. We have offices in Barcelona, Málaga, Bogotá and Madrid, setting the global standard of efficiency and excellence in digital marketing. * * * 🔎 We are looking for a **Omnichannel Media Planner / Buyer to lead 360 media planning and buying (offline & digital)** to join our team in our Barcelona office. **🚀The challenges of the position are:** - Lead media planning and buying for **offline (TV, radio, press, outdoor)**, maximizing effectiveness in GRPs/TRPs. - Design **omnichannel** strategies, integrating **offline** campaigns with **digital** environments **(Social Ads, Search, Programmatic, CTV)**. - Negotiate with traditional and digital media, optimizing investment and building strong relationships with strategic partners. - Use **cross-media** measurement tools (Kantar, Comscore, GfK DAM) to evaluate results and propose improvements. - Coordinate with creative, data and performance teams to ensure integrated, results-oriented campaigns. - Drive innovation projects in **CTV, DOOH and programmatic**, exploring new opportunities for impact. [**💯**](https://emojipedia.org/hundred-points/) **This is you if:** - You have experience working in **media centrals, buying agencies or large advertisers**. - You master **negotiation with traditional media** and the optimization of offline plans. - You handle tools such as **Kantar, Comscore or GfK DAM**, and rely on data to make decisions. - You know digital platforms: **DV360, Meta Ads Manager, Google Ads, TTD (intermediate level)**. - You understand and apply **brand lift and omnichannel attribution** metrics. - You describe yourself as an **analytical, strategic and performance-driven** person, with the ability to influence and negotiate. - You enjoy working in collaborative environments, connecting with **creative and data teams** to build integrated campaigns. - You have the strategic vision to unite **TV, DOOH, CTV and Digital** in a single media plan. [✨](https://emojipedia.org/sparkles/) **What we offer:** - Permanent contract. - Flexible start and finish times. - Hybrid office-remote model with 2 days of teleworking. - Summer intensive hours on Fridays, working pre-holidays, mid-July and August. - 23 days of vacation (+1 day per year of seniority). - _Adsmubirthday_ — a day off for your birthday. - Active in-house training and professional growth through our Career Plan. - AdsmuAcademy (ad hoc training platform for employees). - Team activities and _afterworks_. - English classes. - Gym agreement (WellHub). - Flexible compensation plan: meal vouchers, transport and health insurance. * * * [**🍀**](https://emojipedia.org/four-leaf-clover/) **These are our values:** - **Make things happen:** We apply reason in decision-making based on data. We manage from start to finish and focus on results. - **Walk, run, fly:** We unleash proactivity by executing ideas. We set ambitious goals, we are curious and we are not afraid of failure. - **Passionate players:** We work with a positive attitude and put passion into everything we do, with perseverance and pride in our work. - **Work together:** We build relationships of trust based on honesty. We listen, empathize and respect people. Our culture is aligned with the universal values of freedom, cooperation and self-fulfillment. Every day we work so that everyone has the same opportunities regardless of sex, ethnicity, nationality, sexual orientation, political or religious beliefs, and we will never approve of any discriminatory action. Adsmurai was born in 2014 from a conversation between friends, and we try to maintain and convey that good vibe and make it a fundamental pillar of our culture.