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Kate Worthington

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Marketing Manager

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Description

Job Description

  • Develop and execute digital marketing strategies and campaigns across multiple online channels to drive brand awareness, customer engagement, and business growth.
  • Plan, create, and optimize digital content for websites, social media platforms, and online campaigns, leveraging AI tools to produce high-quality creative assets, including images, videos, and marketing content.
  • Manage end-to-end digital marketing campaigns, monitor campaign performance, analyze key metrics, and recommend optimization strategies to improve ROI.
  • Collaborate with internal teams, designers, and external partners to ensure consistent brand messaging and successful campaign execution.
  • Stay up to date with the latest digital marketing trends, AI technologies, and platform updates to continuously enhance marketing effectiveness and customer experience.

Requirements

  • 4–6 years of experience in Digital Marketing, preferably from a digital or creative agency (client-side experience is a plus but not required).
  • Strong understanding of digital marketing channels, including social media, websites, content marketing, and online advertising.
  • Proficient in using AI tools to create digital content, including website content, social media posts, images, videos, and other creative marketing materials.
  • Experience in planning, executing, and optimizing digital marketing campaigns using performance data and analytics.
  • Strong communication, creativity, and stakeholder management skills with the ability to work in a fast-paced environment.
  • Project Management experience is an advantage, but not a mandatory requirement.

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