Principle Technical Program Manager, FAIM (Full Funnel Agentic Intelligence and Models)
Posted Updated
Description
Amazon Advertising is building the foundational optimization science that will teach machines to think like advertising strategists — not just configure campaigns, but reason about goals like "how can I make more money." As a Principal Technical Program Manager for the FAIM team, you will own this rare charter from strategy through execution, shaping how Amazon helps advertisers achieve outcomes that today's models cannot.
Current state-of-the-art models can set up ad campaigns to a specification, but do not understand advertising strategy well enough to help with the abstract goals that real advertisers ask about. You will develop the strategy and drive execution of the foundational model training plan to close this gap.
You will own the program roadmap and sequencing across these pillars, define milestones and success criteria, and drive cross-team alignment across a growing organization of scientists and engineers. You will partner with science, engineering, and product leadership to take models from research to production at Amazon scale — driving decisions on training data strategy, compute capacity, model evaluation frameworks, and infrastructure readiness.
Key job responsibilities
- Own end-to-end program management for strategic technology initiatives spanning multiple teams and organizations
- Drive technical strategy and roadmap alignment across engineering, product, science, and business teams
- Lead cross-functional teams through complex technical challenges
- Establish program governance, metrics, and reporting mechanisms to ensure visibility and accountability at the VP and SVP level
- Identify and mitigate technical and operational risks across large-scale distributed systems serving billions of requests daily
- Partner with engineering leaders to influence architecture decisions and ensure scalability, reliability, and performance
- Drive operational excellence through process improvements, automation, and best practices
- Mentor and develop other TPMs across the organization
- Represent this technical program in executive-level reviews and planning sessions
About the team
The FAIM (Full Funnel Agentic Intelligence and Models) team builds the agentic AI systems behind next-generation advertising. The team develops multimodal foundation models and LLM-driven agents that power shopper understanding, audience-aware creative generation, and agentic advertising workflows.
Current state-of-the-art models can set up ad campaigns to a specification, but do not understand advertising strategy well enough to help with the abstract goals that real advertisers ask about. You will develop the strategy and drive execution of the foundational model training plan to close this gap.
You will own the program roadmap and sequencing across these pillars, define milestones and success criteria, and drive cross-team alignment across a growing organization of scientists and engineers. You will partner with science, engineering, and product leadership to take models from research to production at Amazon scale — driving decisions on training data strategy, compute capacity, model evaluation frameworks, and infrastructure readiness.
Key job responsibilities
- Own end-to-end program management for strategic technology initiatives spanning multiple teams and organizations
- Drive technical strategy and roadmap alignment across engineering, product, science, and business teams
- Lead cross-functional teams through complex technical challenges
- Establish program governance, metrics, and reporting mechanisms to ensure visibility and accountability at the VP and SVP level
- Identify and mitigate technical and operational risks across large-scale distributed systems serving billions of requests daily
- Partner with engineering leaders to influence architecture decisions and ensure scalability, reliability, and performance
- Drive operational excellence through process improvements, automation, and best practices
- Mentor and develop other TPMs across the organization
- Represent this technical program in executive-level reviews and planning sessions
About the team
The FAIM (Full Funnel Agentic Intelligence and Models) team builds the agentic AI systems behind next-generation advertising. The team develops multimodal foundation models and LLM-driven agents that power shopper understanding, audience-aware creative generation, and agentic advertising workflows.