Sales Manager - RideNow Harley Davidson-Rattlesnake

Sales Manager—Harley-Davidson Job Opportunity — Live the Legend. Lead the Ride.

Location: Kennewick, WA | Department: Sales | Employment Type: Full-Time

About Harley-Davidson at RideNow Powersports

Few brands in the world evoke the passion, freedom, and raw power of Harley-Davidson. As part of RideNow Powersports—the nation’s premier powersports network with over 50 locations nationwide—our Harley-Davidson dealerships aren't just retail stores; they are the heart of the riding community. From the unmistakable rumble of V-Twin engines to iconic apparel, custom gear, and top-tier service, we live and breathe the Harley-Davidson lifestyle every single day.

The Opportunity

Are you ready to turn your leadership talent into a high-octane career? We are seeking an ambitious, results-driven Sales Manager to lead our sales floor, empower our team, and drive exceptional customer experiences. In this role, you will lead daily showroom sales operations, manage inventory presentation, mentor sales professionals, and conduct customer test rides to deliver the ultimate purchasing journey.

What You’ll Own & Achieve

• Drive Sales Performance: Lead and motivate the sales team to meet and exceed monthly revenue, unit volume, and profitability goals.
• Showroom & Inventory Management: Oversee vehicle staging, lot management, and the safe movement and operation of powersports inventory across the showroom and dealership grounds.
• Deliver Customer Excellence: Partner directly with customers to provide high-touch service, structure finance deals, and conduct dynamic vehicle demonstrations and test rides.
• Manage Finance & Insurance (F&I) Operations: Present financing options, extended service contracts, credit insurance, and protection products to customers; oversee loan processing, titling, and lender relationships to maximize F&I profitability and ensure regulatory compliance.
• Coach & Develop Talent: Recruit, train, and mentor high-performing sales representatives on unit product knowledge, sales processes, and customer follow-up strategies.
• Maintain Operational Safety: Enforce strict situational awareness and vehicle handling safety standards across active dealership premises, vehicle lots, and showroom traffic.