Salesforce Marketing Cloud Technical Consultant | Serbia

Join Deloitte Digital's Marketing Technology team and help some of the world's leading brands create meaningful customer engagement through Salesforce Marketing Cloud.

We are looking for professionals who enjoy working closely with clients to deliver, optimize, and continuously evolve marketing programs across channels such as email, SMS, push notifications, and WhatsApp. This role is ideal for people who are passionate about customer engagement, marketing automation, and building long-term value rather than focusing solely on one-time implementations.

We believe great Salesforce Marketing Cloud professionals combine platform expertise with a strong understanding of marketing. They understand how customer journeys are designed, how campaigns drive business outcomes, and how technology can be used to improve customer experiences at scale.

We are particularly interested in professionals who are curious about how AI and automation can transform marketing operations. Beyond campaign execution, we encourage our teams to experiment with new technologies, simplify delivery processes, build accelerators, and identify innovative ways to help clients achieve more with less effort.

If you enjoy solving business challenges, optimizing ways of working, and finding opportunities to make marketing operations more effective, we would love to hear from you.

Requirements:

• 2+ years of experience working with Salesforce Marketing Cloud.
• Hands-on experience with Salesforce Marketing Cloud Engagement and an interest in emerging Salesforce Marketing capabilities, including Marketing Cloud Next, AI-powered customer engagement, and new interaction channels.
• Experience designing, building, and executing customer engagement programs across multiple channels, including Email, SMS, Mobile Push, WhatsApp, Web, and other personalized customer touchpoints.
• Hands-on experience with Salesforce Marketing Cloud capabilities such as Journey Builder, Automation Studio, Content Builder, Email Studio, SQL, AMPscript, and audience segmentation.
• Understanding of customer engagement strategies, customer journeys, personalization, lifecycle marketing, campaign optimization, and marketing automation best practices. You understand not only how to build campaigns, but also what drives customer response, engagement, conversion, retention, and business outcomes.
• Ability to collaborate with marketing, CRM, and business stakeholders and translate requirements into practical platform solutions.
• Strong problem-solving skills and a continuous improvement mindset.
• Interest in AI, automation, and innovation, with a desire to improve how marketing is delivered through process optimization, reusable assets, accelerators, templates, internal tools, and AI-enabled solutions that increase quality, scalability, and efficiency.
• We particularly value professionals who enjoy building long-term client relationships, becoming trusted advisors, and continuously evolving customer engagement programs over time rather than focusing exclusively on short-term implementation projects.
• Salesforce Marketing Cloud certifications will be considered a plus.
• Strong written and spoken English (B2 level or higher).