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Behaviour

Senior Influencer Manager - Dead by Daylight (Maternity Leave Replacement)

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Description

Are you ready to dive into the world of cutting-edge video game development? Headquartered in Montreal, Behaviour Interactive is at the forefront of the gaming industry, crafting unforgettable experiences across PC, console, and mobile platforms. We're a dynamic, independent studio of over 1200 passionate employees, with studios in Toronto (Behaviour Toronto), Rotterdam (Behaviour Rotterdam) and in the UK (Behaviour UK–North & South). Our day to day revolves around two core business focuses: Services and Original Games. Our Services team collaborates with gaming and entertainment giants like Disney, Sony, Activision, and Nintendo, delivering exceptional work-for-hire development and pioneering immersive location-based entertainment (LBE). Meanwhile, our Original Games unit pushes our creative limits, with our signature IPs, including the iconic Dead by Daylight. Join us and be a part of the future of interactive entertainment! At Behaviour Interactive, we believe in giving everyone a fair shot. We embrace a diverse and creative environment where everyone is celebrated. We value folks of all ages, sex, ethnicity, colour, ethnic or national origin, religion, sexual orientation, gender identity, civil status, disability, or any other protected characteristics as per applicable law. The Senior Influencer Manager runs the Dead by Daylight Creator Program day to day and helps shape how Behaviour works with content creators. With a strong understanding of social and streaming platforms and a player-first mindset, this person builds lasting relationships with creators and drives engagement and retention within the program. They also partner with the Senior Influencer Manager on campaigns and activations. They work autonomously and bring new ideas, while keeping results and collaborations at a high standard. In this role you will: Lead the day-to-day management of the DBD Creator Program, ensuring alignment with brand and marketing goals. Grow a healthy pipeline of creators: recruit new talent, strengthen existing partnerships and support key creators. Engage with creators by managing opportunities, evergreen programming and ongoing support to drive engagement and retention. Partner with the Senior Influencer Manager on paid activations and campaigns, including launches, previews and industry events. Collaborate and communicate with cross-functional teams to identify, plan and execute key opportunities. Report on engagement metrics (viewership, content output, eligibility criteria) and share insights to improve the program. What we're looking for: Player-first mentality with a strong understanding of live service, multiplayer games. 3-7 years of relevant experience, including proven experience in creator management, creator programs or influencer marketing. Solid understanding of the video game streaming and creator ecosystem. Experience reporting on engagement and performance (KPIs, creator feedback and activity). Fluent in English; proficiency in French or other languages is a plus. In this role, you will: Manage the day-to-day running of the Dead by Daylight creator program, ensuring it aligns with brand and marketing objectives; Build a strong pool of creators: recruit new talent, strengthen existing partnerships and support key creators; Mobilize creators by managing opportunities, evergreen programming and ongoing support, to foster engagement and retention; Work with the Senior Influencer Campaign Manager on activations and paid campaigns, including launches, premieres and industry events; Collaborate and communicate with cross-functional teams to identify, plan and carry out key opportunities; Produce reports on engagement indicators (audience, content production, eligibility criteria) and share findings to improve the program. What we're looking for: A player-centred approach and good knowledge of multiplayer live service games; 3 to 7 years of relevant experience, including proven experience in creator management, creator programs or influencer marketing; Good understanding of the creator ecosystem and video game live streaming; Experience producing reports on engagement and performance (KPIs, creator feedback and activity); Mastery of English; knowledge of French or other languages is an asset. The Senior Influencer Campaign Manager manages the Dead by Daylight creator program on a daily basis and helps define how Behaviour collaborates with content creators. This person has a good understanding of social and streaming platforms and places players at the centre of their approach. They build lasting relationships with creators and foster engagement and retention within the program. They also work with the Senior Influencer Campaign Manager on campaigns and activations. Autonomous, they propose new ideas while maintaining a high standard for results and collaborations. Ready to dive into the world of cutting-edge video game development? Based in Montreal, Behaviour Interactive is a major player in the gaming industry, creating unforgettable experiences on PC, console and mobile. We are a dynamic independent studio with over 1,200 passionate employees, with studios in Toronto (Behaviour Toronto), Rotterdam (Behaviour Rotterdam) and the UK (Behaviour UK–North & South). We focus on two main areas: Services and Original Games. Our Services team collaborates with gaming and entertainment giants such as Disney, Sony, Activision and Nintendo, delivering top-tier work-for-hire development and innovating in immersive location-based entertainment (LBE). Meanwhile, our Original Games unit pushes the limits of our creativity with our iconic IPs, such as the famous Dead by Daylight. Join us and be part of the future of interactive entertainment! At Behaviour Interactive, we believe in equal opportunity for everyone and celebrate the diversity of people, perspectives and ideas. It matters to us to work with talent from all backgrounds, regardless of age, sex, ethnicity, colour, ethnic or national origin, religion, sexual orientation, gender identity, family status, disability or any other characteristic protected by applicable law.

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