Social Media Account Apprentice
Description
Overview
We are looking for an Account Apprentice to support our Social Team in delivering organized, on-time, high-quality social programs for national brands across beauty, automotive, CPG, education, hospitality, home services, and more. This role is responsible for keeping client channels running smoothly and supporting Account Managers on day-to-day execution, reporting, and research.
This is a hands-on, learn-by-doing role with cross-functional exposure to our content, community management, social strategy, influencer, and creative teams. Account management is the main track, with a path to Account Coordinator and then Account Manager. Your path can also evolve based on your interests and the needs of the business.
Key Responsibilities
Publishing & Channel Management
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Publish approved content to client social profiles on schedule, including posts that require manual publishing
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Check captions, tags, links, and assets before content goes live
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Support content QA so every post matches the approved brief and brand guidelines
Community Management
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Reactive: Monitor and respond to comments and messages across client channels daily, following each brand's voice and escalation guidelines
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Proactive: Engage outbound on behalf of client brands, commenting on creator, community, and trending content to build visibility and relationships, on platforms such as TikTok, Instagram, YouTube Shorts, and Reddit
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Draft proactive engagement in each brand's voice, working toward owning it independently with minimal review
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Flag trends, sensitive conversations, and customer issues to the Account Manager
Client Meetings & Project Coordination
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Practice active listening on client and internal calls to make sure every action item is captured accurately
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ReviewAI notetaker summaries for accuracy and fill in anything missed Add action items to Asana with owners and due dates, and follow up to keep them moving
Reporting & Analytics
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Pull performance data from social platforms and reporting tools
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Help build monthly and quarterly client reports, and draft early observations on what's working
Social Listening & Research
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Track trends, competitor activity, and audience conversations for assigned clients
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Summarize findings to inform content ideas and client recommendations
Cross-Functional Collaboration
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Work closely with content, community management, social strategy, influencer, and creative teams to keep client work moving
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Learn how each team operates, from content briefs and creator partnerships to design and channel strategy