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Dfiretailgroup

Trade Marketing Specialist

Posted Updated
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Description

Is this your next challenge in Marketing?

The challenge is to:

  • Implement marketing strategies and assist in the development of the brand’s positioning to strengthen the brand equity
  • Work with different external stakeholders – including media agencies creative and production houses, for media planning, product and promotional materials development
  • Design and implement content development (Digital, social, and other channels) to arouse program awareness
  • Ensure all communications are aligned with brand guidelines to drive the business objectives
  • Interpret and leverage market research from multiple sources to support strategy
  • Understand and implement excellence in marketing and campaign execution at the store level

Do you have experience in the retail industry?

  • Bachelor degree in Marketing/ Business Administration or related disciplines
  • 1-2 years of marketing experience; fresh graduates are welcome
  • Experience in the FMCG or retail industry is an absolute advantage
  • Strong in stakeholder management, self- motivated with excellent communication and interpersonal skills
  • Well-organised, enjoy working in a fast-paced organisation
  • Good command of both written and spoken English and Chinese
  • Immediately available is highly preferred

Skills

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